We offer targeted advertising options for businesses of all sizes. Utilizing behavioural, topic and geo-targeting, we help you reach the right customer, at the right time.

Geo-targeting
Geo-targeting is a geographically based method that has the potential to target by zip code, country, and time zones. Serving ads through this method is beneficial to businesses that aim to serve specific niche markets.

Behavioural targeting
Behavioral targeting enables marketers to reach the most relevant audiences possible for any given campaign by segmenting users based on their interests or qualifying them through their behaviors. Behavioral targeting capabilities include: users' usage patterns, demographic data, and search behaviors.

Topic targeting
Topic targeting serves ads to individuals based on the specific topics that they research or visit on the site. This method targets consumers based on topics that pertain to your product or service.

CPC/CPL/CPS Options

We offer three main type of web advertisements to help you maximize your potential. All offers can be either incentive based (we pay the user to complete an action) or non-incentive.
CPC:
Cost-per-click advertising allows you to pay only for users who are interested enough in your product to click on your advertisement. Using our various targeting methods above, CPC advertising can be quite effective. For a small amount per user, conversion rates can reach upwards of 10%.
CPL & CPS:
Cost-per-lead and cost-per-sale, sometimes collectively known as Cost-per-action, are the main options chosen by our advertisers, primarily because expenses are always matched to revenue. Payment is only made when the user either completes an action, or purchases an item, ensuring that coversion rates are always 100%. While this seems attractive, CPA advertising is generally more expensive, paying $2/action or 2%-20%/sale. In certain cases, it may be cheaper to purchase CPC advertising and focus on increasing conversion rates. In the end, it is up to you to decide which option is best for your company.

Mobile Solutions

Coming Soon

Member Demographics

We collect various demographic information from our users. If you are interested in advertising with us, but require specific geo or topic targeting, contact us with your advertisement details, and we will get back to you with more information on our user demographics.

E-mail Marketing

Considered by some to be the least effective method of advertising, E-mail marketing can actually have an excellent conversion rate. All our email campaigns charge per response, which means you only pay for users who are interested enough to read the email and click through to your website.

For more information on our various advertising opportunities, contact us at advertising@no-points.com.